Unsexy Training Methods Changed My Life

Settle in and grab a cup of coffee or tea (or maybe your favorite brew 🍺😉), because I’m going to share a piece of my story with you…

In 2012, I started to write my blog, Iron Body By Artemis, about all things strength training, kettlebells, strong mindset, and training for the StrongFirst Iron Maiden Challenge (which I later completed on July 25, 2014).

In April 2014, a manager from Crunch Gym at 34th Street in New York City who followed my blog, sent me a Facebook message and invited me to speak to his trainers at his gym about empowering women through strength training.

He wanted to PAY ME to speak to his staff!

I was amazed and honored.

I had just landed my very first speaking engagement.

The title of my talk was “Unsexy Training Methods Produce Sexy Results”, which was also the name of a blog I wrote in 2013 that went viral 😉.

After this talk I created my women’s strength workshop, I Am Not Afraid To Lift®, and taught my very first Lift® workshop (which sold out!) 5 months later in September 2014 at Drive495 in New York City to a packed house of 30 women.

This event was SO powerful.

It became an event where women came together and felt EMPOWERED!

They stepped into their power and conquered obstacles in the training room AND real life.

I went on to teach dozens of Lift® workshops, both nationally and internationally, and what I discovered was that creating, marketing, selling out, and teaching workshops were my gift!

From there I went on to create, market, sell out and teach 3 more workshop formats that I taught regularly, along with I Am Not Afraid To Lift®, from 2014 – 2020. These workshop formats were:

  • Kettlebell Fundamentals
  • Advanced Kettlebell Ballistics
  • Keep It Simple: Nutrition & Conditioning

Teaching these workshops positioned me as a leader in the fitness industry and helped me to attract many leadership opportunities like being promoted to StrongFirst Team Leader in 2015 (I resigned in 2021 and now remain a StrongFirst Team Leader Emeritus), AND speaking opportunities such as:

  • Perform Better Summit in 2015 and 2016
  • Mark Fisher Fitness Lab 2016
  • Fitness Revolution Nation, Elite
  • Training Workshop 2015 and 2016
  • First Principles of Movement at EXOS 2019
  • And many, many more including all of the speaking and teaching opportunities I had as a StrongFirst Team leader and various Inservice Workshops for Cressey Sports Performance, Mark Fisher Fitness, and others.

Creating and teaching my own workshops helped me to stand out in the fitness industry and online AND added a regular extra 4-5 figures to my monthly revenue.

The workshops ALONE grossed multiple 6-figures in revenue over the years, in addition to the revenue I brought in from online and in-person training.

Now I have a chance to share all my juicy workshop secrets with YOU so that you too can have the leadership and multiple 6-figure success that I did.

I created the I Am Not Afraid To Lift® Mentorship to do just that.

This mentorship is an 8-week, online group coaching course where I will teach you the PROVEN, profitable, signature frameworks for 4 workshops that I created, marketed, sold out, and taught both nationally and internationally from 2014 – 2020.

Pre-sale opens THIS Thursday September 30, 2021 and I’m offering an EXCLUSIVE 40% discount off enrollment to the pre-sale list ONLY.

You can read all the details about the course and sign-up for the pre-sale list by clicking on the button below👇🏽

Pre-sale will be open for 48 hours only through October 1, 2021 at 11:59pm Pacific Time and then after that the price goes up.

Are you in??

Grab your spot HERE.

Yours in Strength & Leadership💪🏽,


P.S. I’ve given early pre-sale access to sign up to the people on my text message list. In fact I sent them the sign up link today. If you want to grab your spot before Thursday then text me the word ‘LIFT’ by clicking on this link HERE and I’ll text you the discounted purchase link.

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