On The Other Side Of Your Fear Is Your Freedom


One year ago I launched my EmpowerU 1:1 online fitness and nutrition coaching program with the goal of transitioning my business to 100% online by December 31, 2019.

I ended 2018 making less than 30k in gross revenue from my online business. Therefore, I also had a financial goal for 2019 to make 100k.

At the time that I launched EmpowerU, I was juggling multiple jobs,

  1. Strength Coach for Cirque du Soleil’s show KÀ.
  2. Training small groups, in person, in my garage 2x/week.
  3. Managing a small client load with my online business.

Since starting an online business in 2012, I had never solely dedicated myself 100% to building my online business. In 2019, even though I was fearful I might fail, I felt ready to try. (Watch the video below to learn more about a piece of my personal story about how I made this transition along with my struggles, fears, and success.)

Given my multiple jobs, I had the bandwidth to take on 5 EmpowerU clients.

As soon I launched EmpowerU, I had a phenomenal response and filled the 5 spots in less than 10 days.

6 weeks later I left Cirque so that I could keep up with the demand of EmpowerU.

8 weeks later I let go of my in-person clients so that I could continue to keep up with the demand EmpowerU and the teaching schedule for my women’s strength workshop, I Am Not Afraid To Lift®.

I achieved my goal of transitioning my business to 100% online 8 MONTHS EARLY.

I achieved my 100k financial goal 1 MONTH EARLY.

I grew my business from less than 30k to 100k in 10 short months.

Last year alone I serviced almost 200 TOTAL clients with my online coaching and workshops:

  • 1:1 Coaching: ~40 clients
  • Workshops: Over 100 students!
  • Hormone Reset: ~30 ladies and I launched this program in LATE 3rd quarter 2019

This year I streamlined my fitness service offerings to include ONLY TWO,

  1. EmpowerU 1:1 Fitness and Nutrition (Includes strength training and programming, nutrition plan and coaching, hormone balance, and mindset). I have THREE 1:1 spots available in my EmpowerU Fitness Program. APPLY ==> HERE <== and 
  2. 45-Day Hormone Reset group coaching program.

PLUS, I added TWO BUSINESS COACHING service offerings,

  1. I Am Not Afraid To Lift® Mentorship group coaching program. SIGN UP ==> HERE <== TO GET MORE DETAILS). 
  2. EmpowerU 1:1 Business coaching.

If you are a fitness professional who,

  • Has in an person business and would like to transition to 100% online but do not know how.
  • Is struggling to grow beyond 5 figures.
  • Wants to add an easy 5 figures to your annual gross revenue.


I have FOUR spots available for 1:1 Business Coaching. Apply ==> HERE <==

Yours in Strength,



Artemis Scantalides


EmpowerU Online Coaching

I Am Not Afraid To Lift® Workshops

4 Comments on “On The Other Side Of Your Fear Is Your Freedom

  1. Artemis,

    I just wanted to congratulate you on taking your business from $30K to $100K in ten months! That’s incredible! I’ve been an avid follower of your work for years and you always inspire and amaze me.

    I LOVE that you’re doing business coaching now, too. In fact, I was almost interested in signing up for your program, but I’m not sure I’m really in your target market anymore.

    I recently transitioned out of fitness/nutrition coaching. In December, I launched a new copywriting business that helps fitness & nutrition businesses do their web copy, such as their websites, sales pages, and emails.

    That said, my friend Paul Lyngso (who you may know), is gradually moving his business online this year, so I may refer him to you if he’s looking for help on the coaching side of things.

    Keep on being your awesome self. I’m such a huge fan of what you do!

  2. Hi Daniel, Thank you very much! I’m excited to transition into business coaching. I am also launching my Lift(TM) Mentorship program which teaches female entrepreneurs how to teach my women’s strength workshop I Am Not Afraid To Lift(TM) and all the business that goes with it. If you ever want to explore how I could help you with your online business then let me know and we can schedule a call to discuss. I know A LOT of people in the fitness industry who need your help. I imagine you are going to do very well focusing on this skill set. I know Paul and his wife Angie. Thank you for the referral!! ~Artemis

  3. Hello Artemis,
    I don’t know if you remember me but this is a Hazel. We practiced Kung fu together at CMAI.
    I am getting back into being healthy after some hard times and still getting there but I saw your business and am so very happy and excited to see all that you have achieved. I had to share.
    It is so impressive and empowering. This post especially speaks to me.
    Best wishes,

  4. Hi Hazel, It is great to hear from you!! Of course I remember you!!! I’m so glad that my post resonated with you. I hope you are well. I miss you lady! ~Artemis

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